Most leaders don’t lose great employees overnight. It happens gradually. Everything might look fine on the surface, but many people feel disconnected before they resign. That’s why it’s so important to stay in tune with your team members. This means...

Constructive feedback can make a big difference, whether you’re talking with a direct report or a colleague. However, constructive feedback isn’t always easy to give. You may delay it or soften it so it doesn’t mean much. Or, you may avoid giving co...

Keeping up with customer expectations requires a lot. Needs shift. Context changes. What worked last quarter may now miss the mark. The challenge isn’t effort but staying curious enough to keep listening.Outreach’s Maria Akhter says sales teams ...

Ever notice how you can ask clearly and explain carefully but still not get the result you expected? You might immediately assume people are distracted or just not trying. Sometimes, you’re the reason people don’t do what you want. Other times, it’s...

As more states pass extended producer responsibility laws, it’s becoming more urgent to understand how this issue could affect your company and what your obligations may be.So far, seven U.S. states (and nine Canadian provinces) have adopted EPR...

If you notice your team doesn’t seem as engaged lately, it may not be a problem with effort. It may be a problem with curiosity. When people feel invisible at work, they usually don’t give their all. This isn’t because they don’t care about their wo...

Cold calling and cold emailing can both be effective. The question isn’t which one is better, but when each one is better. Most B2B decision-makers prefer cold emails because they can forward them and engage on their own timeline. However, when you ...

UPDATE as of 3 p.m. EST on Feb. 5:Bill Gossman, vice president of customer experience at Staples Promotional Products (PPAI 108945, Platinum), has been promoted to senior vice president and head of the company, a spokesperson tells PPAI Media. ...

Ever heard of loop marketing? It’s the idea that everything you put into the world should teach you what to do next. You publish, watch what happens, learn from it and immediately adjust. You don’t set it and forget it. It’s a constant feedback loop...

PPAI members and staff travel to Capitol Hill every spring for Legislative Education & Action Day, better known as LEAD, to advocate for the branded merchandise industry.Our efforts produced some notable wins in 2025, and to build on that mo...