ppai events

Legislative Education and Action Day

PPAI’s Legislative Education and Action Day connects industry professionals with lawmakers and their staff on Capitol Hill. This legislative fly-in event enables volunteers to advocate for the promotional industry in face-to-face meetings in Washington.

At the forefront of LEAD’s agenda is the crucial task of informing legislators and their staff about the significant impact of the promo industry and the undeniable effectiveness of promotional products, as well as the challenges faced by the thousands of businesses in our industry, which represents a nearly $27 billion market in the United States and employs roughly half a million Americans. Of the industry’s 45,000+ companies in the U.S., more than 98% are considered small businesses.

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Washington, D.C.

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April 20-21

Speakers

Abby Burke

National Account Executive at Walker-Clay, Inc.

Abby Burke

Abby Burke is a National Account Executive at Walker-Clay, Inc. (distributor) and one of PPAI’s 2025 Rising Stars. She has been twice named to the #Online18 and featured in “Coolest Stuff in Promo: People” (2024). Passionate about social media, Abby is part of TikTok’s official Creator Incubator Program and the YouTube Creator Community as a verified channel. Never one for cookie-cutter sales strategies, she leverages AI to enhance sales, streamline processes, and drive smarter client connections. 

Abigail Posner

Former Director Of Creative Works, Google

Abigail Posner
Abigail is a Harvard-trained anthropologist and creative strategist who helps leaders and teams unlock innovation and drive transformation by blending AI and data intelligence with creative vision and human-centered thinking. At Google’s Creative Works, she led multidisciplinary teams on AI-driven advertising and branded content strategies for YouTube’s top advertisers, pioneered the Humanizing Digital thought leadership series, and drove cultural transformation for Google’s 4,000+ sales professionals while scaling a global culture of insights program.
Before Google, she served as Executive Vice President of Brand Strategy at Publicis New York and Strategy Team Director at DDB New York, leading major global client initiatives and new business efforts. Recognized with the UN Media Impact Award and featured in outlets including The New York Times, Forbes, Fast Company, and CNBC, Abigail shares her perspectives worldwide as a keynote speaker and host of the Human Code Podcast, serves on the ENDI Corp Board and TheSocialArchitects advisory board. A magna cum laude graduate of Harvard University in social anthropology, she lives in New York City, where she raised her three adult children.

Agenda

Please note that this is a preliminary schedule and is subject to change. Times may adjust slightly. Watch for marketing emails and announcements for the latest updates.

 

Monday

March 27, 2026

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